Table of Contents:

Introduction

• Brief introduction to Thinkific and its purpose 
• Importance of choosing the right plan for online course creators 
• Overview of Thinkific’s pricing plans
  

1. Why Thinkific?

• Instant access to funds 
• Secure SSL payments 
• No transaction fees 
• Trusted by 77,000+ creators worldwide
  

2. Thinkific Pricing Plans: Monthly vs. Annual Savings

• Explanation of monthly pricing 
• Benefits of annual pricing (save 25%)

3. Breakdown of Thinkific’s Plans

Basic Plan – Start Monetizing Your Expertise

• Price: $36/mo ($49/mo without annual billing) 
• Key Features: 
  • Unlimited courses 
  • 1 community 
  • 5 digital downloads 
  • 5 coaching & webinar sessions 
  • Website builder & AI-powered landing pages 
  • Sales tools (instant revenue, coupons, affiliate selling, etc.) 
• Best for: Beginners and small-scale educators

Start Plan – Scale Up Your Business

• Price: $74/mo ($99/mo without annual billing) 
• Includes all Basic features plus: 
  • Unlimited digital downloads & coaching sessions 
  • Live lessons 
  • Memberships 
  • Advanced CSS/HTML editing 
  • Bundles & add-on packages 
• Best for: Creator-educators looking to expand

Grow Plan – Advanced Features for More Sales

• Price: $149/mo ($199/mo without annual billing) 
• Includes all Start features plus: 
  • 3 communities 
  • Remove Thinkific branding 
  • Thinkific Analytics 
  • Group orders 
• Best for: Businesses scaling their online learning operations

Thinkific+ – Custom Plan for Enterprises

• Custom pricing 
• Tailored support and advanced features 
• Key Features: 
  • Unlimited courses, communities, and admins 
  • CRM integrations (HubSpot & Salesforce) 
  • SCORM compliance 
  • Enterprise API access 
• Best for: Large businesses and high-growth teams

4. Feature Comparison Across Plans

• Courses, communities, and digital downloads 
• Coaching and webinars 
• Marketing and sales tools 
• Security and support levels

5. Frequently Asked Questions

• What payment gateways does Thinkific support? 
• Can I use a custom domain? 
• Does Thinkific have a marketplace? 
• Is SCORM compliance available? 

6. Success Stories: Why Creators Love Thinkific

• Testimonial from Sunny Lenarduzzi 
• Examples of businesses using Thinkific 

7. Getting Started with Thinkific

• Free trial option 
• Book a demo 
• Final thoughts on choosing the right plan

Introduction

Do you need a platform for creating and selling of online courses? Whether you are a teacher, coach or business owner, Thinkific has got your schooling and earning covered. Thinkific, Designed for the best online course creators. Thinkific is one of the most popular platform used to make an online course with its great course-building tools, payment method and flexible pricing plans for better implementation in global market.

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Multiple pricing options — So how do you choose the right one for you? Well…. Start at Basic or build right up against the walls in Grow, features Of Course! And what about Thinkific plus for enterprises growing towards enterprise level growth?

In this post, we will explore the pricing of Thinkific and their features to help you decide which plan is suitable for each category of course creators. After reading this, you will have an in-depth understanding of which Thinkific plan suits your goals – build, sell and grow with confidence.

Be sure to keep reading, the very best Thinkific plan for you is coming!    . 

Why Thinkific?

We choose Thinkific as one of the leading online course platforms because it combines amazing features, user friendliness and gets developers up and running. But, what made it a top choice for educators and entrepreneurs all over the world? Let’s dive in more

1. Easy Access to cash at once

Some thinkific applications reserve your earnings, this is opposite as Thinkific provide you immediate access to your earnings. You are able to get paid faster and turn the cash into business funding without needless delays.

2. SSL Payment Seurity

Hacking and security, oh my! Thinkific has your back because all payments are made over SSL, giving protection of your data while at the same time protecting the data your students are submitting.

3. No Transaction Fees (USA and Canada)

Most course platforms charge you extra per sale you make, so it eventually eats into your profit. In Thinkific, you keep 100% of what you make the field – no hidden costs, no transaction fees.

4. 77,000+ Creators Trust Us Worldwide

Thinkific is used by businesses, educators and entrepreneurs of all kinds to power online learning. Let’s name a few; Shopify, Later and Hootsuite also trust Thinkific with their online courses to be delivered so you know it works (and scales).

The Thinkific are the tools you need to help you make it online education biz, whether you’re just getting started or scaling. Lastly, let us explore some techtoes and try to choose the price plan that is aligned with your goals. 

Thinkific pricing plans are priced monthly vs yearly

It is worth noting the pricing structure of Thinkific before you get too deep into each of their plans. Thinkific supports both monthly and annual payment streams, making it a simple choice to pick if you are running on smaller budget or growth.

Monthly Pricing

For those early in the process or even if you prefer a lower price upfront Thinkific has month to month pricing. If you want to see if the platform is right for you, it’s also a solid approach in order to incur no up-front cost on a longer-term investment.

1 Year Pricing (25% off your annual cost)

Other people will benefit from saving over 25% on annual billing as they level up their online course venture, compared to if it were monthly. This will enable you to get maximum use of the feature-heavy platform while minimizing your total costs and giving you more RO for marketing and course development.

What is Thinkific’s pricing when you bill monthly vs. annually? Here’s a quick side-by-side of pricing between the two:

Plan

Monthly Price

Annual Price (Save 25%)

Total Savings Per Year

Basic

$49/month

$36/month

$156

Start

$99/month

$74/month

$300

Grow

$199/month

$149/month

$600

This is pretty significant savings from per-pay to annual billing, so for those of you who are dedicated to growing your online learning business — spend the cash!

Next, I will dissect each Thinkific plan and the features so you can choose yourself which one is best for you. 

How Thinkific Plans Are Been BreakDown

Thinkific provides four pricing plans – Basic, Start, Grow and Thinkific+ (formerly Pro) with each suite designed for a different level of course creators: from a beginner on up to businesses-as-entities. So below, we’ll unpack what every plan provides and who it is for.

• Basic Plan Complete Your First Course Immediately for Start Monetizing Expertise

 Price: $49/month (or $36/month when paid annually)

Best suit For: Beginner-to-advanced course creators that need just enough to get started selling their first courses.

🚀 Key Features:

• • • • Unlimited courses
      • Community
      • digital downloads
      • 5 coaching & webinar sessions
      • Landing page created with AI
      • Website builder
      • Email automation
      • Sales tools (to instantly create a margin, coupons, referral selling, order bump, gifting, reverse abandoned cart).

Who is This Plan For?

Basic plan if you want to easily start selling your courses without spending a dime for transaction fees (especially if you just getting started)

• Start Plan — Grow Your Business

Price: $136/month (or $99/month annual billing)

Good For:

Teachers and student looking to grow their audience though the power of small group approach content.

🚀 Key Features (Adds everything to Basic, plus…):

• • Digital downloads unlimited
  • Unlimited coaching sessions & webinar
  • Live lessons
  • Memberships
  • Advanced CSS/HTML editing
  • Bundles & add-on packages

Who Should Choose This Plan?

For those who are working to scale their online business by investing in memberships and live, custom-fit experiences like me the Start Plan, It’s a fantastic option.

• Grow Plan — The Dev Tools

💰 Price: $199/month ( also $149/month with a full year reserve)

🔹 Best For:

Professionals course creators and businesses looking for deeper personalization, analytics and more branding heavy lift.

🚀  Key features (all inclusive of Start, +):

• • 3 communities
  • Unbrand Thinkific
  • Thinkific Analytics
  • Group orders

Who Should Choose the Below Plan 🔍

Grow Plan is for those who want to scale their business and for the owners who need advanced custom branding, multiple communities and course platform beyond Start.

• Thinkific+  For Enterprises what you need to do has The ultimate Custom Plan

Custom pricing (contact Thinkific for a quote)

🔹 Best for:

 Huge companies or sizeable groups needing enterprise-grade features, integrations and support.

🚀 Key Features:

• Unlimited courses, communities, and admins
• The Advanced custom analytics
• Salesforce & HubSpot integrations
• Single Sign-On (SSO)
• Branded mobile app
• Data through Enterprise API
• SCORM compliance
• 1:1 on boarding, dedicated customer support

🔍 Who Should Select This Plan?

For deep integrations + scalable solution with high-growth business and your personal touch, Thinkific+ has a setup that will solve all your needs.

After having a clear view of each Thinkific plan the next step is to compare the features side by side in order to find the right one for your business. 

Compare of the Feature across Thinkific Plans

So, which Thinkific plan should you choose? below is a comparison of feature-wise across the pricing plans of thinkific level by level.

Feature	Basic	Start	Grow	Thinkific+
Unlimited Courses	✅	✅	✅	✅
Communities	1	1	3	Unlimited
Digital Downloads	5	Unlimited	Unlimited	Unlimited
Coaching & Webinars	5	Unlimited	Unlimited	Unlimited
Live Lessons	❌	✅	✅	✅
Memberships	❌	✅	✅	✅
Website Builder	✅	✅	✅	✅
AI-Powered Landing Pages	✅	✅	✅	✅
Advanced CSS/HTML Editing	❌	✅	✅	✅
Remove Thinkific Branding	❌	❌	✅	✅
Coupons & Discounts	✅	✅	✅	✅
Affiliate Selling	✅	✅	✅	✅
Product Bundles	❌	✅	✅	✅
Thinkific Analytics	❌	❌	✅	✅
SCORM Compliance	❌	❌	❌	✅
Support Level	Email & Chat	Email & Chat	Phone & Priority Email	Dedicated Customer Success Team

 

 

Which Plan Should You Choose?

• You Are Just Starting: The Basic Plan gives you what you need to sell courses.
• Select Start Plan if you want to grow with memberships, live lessons and more advanced design features.
• You should choose Grow Plan if advanced analytics is needed along with multple community and branding control.
• Opt for Thinkific+ if you’re an enterprise looking for high-level integrations, support, and customization.

With that said, we will often get asked the same questions multiple times about how these plans are different so We hope that answers some of the most common ones course creators have about Thinkific. 

Thinkific FAQs

1. What is Thinkific and how does it work?

Thinkific is an online course platform that allows creators, educators, and businesses to build, market, and sell courses. With Thinkific, you can create unlimited courses, host live lessons, manage student communities, and process payments—all from one easy-to-use platform.

2. Is it easy to get started with Thinkific?

Yes! Thinkific offers a free trial, so you can explore its features before committing to a paid plan. Plus, it comes with a drag-and-drop course builder, AI-powered landing pages, and step-by-step guidance to help you launch your first course.

3. Can I cancel or change my plan anytime?

Yes, Thinkific allows you to upgrade, downgrade, or cancel your subscription at any time. If you switch to annual billing, you’ll also enjoy 25% savings on your plan.

4. I already have a website. Can I integrate Thinkific with it?

Absolutely! Thinkific can integrate with your existing website, allowing you to link courses, customize branding, and even use advanced tools like custom domains, CSS/HTML editing, and CRM integrations.

5. Do I need separate web hosting for my courses?

No, Thinkific hosts your courses for you, so you don’t need to worry about managing web servers. Everything runs on Thinkific’s secure cloud-based infrastructure.

6. Does Thinkific have a marketplace for courses?

No, Thinkific does not have a built-in course marketplace like Udemy or Skillshare. However, you can market and sell your courses through Thinkific’s affiliate program, email automation, and sales funnels.

7. What payment gateways does Thinkific support?

Thinkific supports multiple payment methods, including Stripe, PayPal, and Thinkific Payments (TCommerce). These options give you flexibility in how you accept payments from students.

8. What fees does Thinkific charge?

Unlike many online course platforms, Thinkific does not charge transaction fees on any of its plans. This means you keep 100% of your earnings from course sales.

9. Is SCORM compliance available, and on which plans?

SCORM compliance is only available on the Thinkific+ plan. If you need SCORM support for your courses, you’ll need to contact Thinkific for a custom quote.

10. Can I use a custom domain for my Thinkific site?

Yes! Thinkific allows you to set up a custom domain, so your course website aligns with your brand. This feature is available on all paid plans.

11. What marketing tools does Thinkific offer?

Thinkific comes with a variety of marketing features, including:

• AI-powered landing pages

• Email automation

• Coupons and discounts

• Affiliate selling

• Sales funnels and abandoned cart recovery

These tools help you attract students, increase conversions, and maximize your course sales.

Final Thoughts: Is Thinkific Worth It?

Thinkific is a powerful and flexible platform for online course creators of all levels. Whether you’re an individual educator, a growing business, or an enterprise-level organization, there’s a Thinkific plan that fits your needs.

Why Choose Thinkific?

✅ No transaction fees – Keep 100% of your revenue.
✅ Instant access to funds – Get paid faster.
✅ Built-in marketing and sales tools – Grow your student base.
✅ Flexible pricing plans – Choose a plan that matches your business needs.

If you’re ready to turn your expertise into a thriving online business, Thinkific is one of the best platforms to start with.

🚀 Start your free trial today and build your first course risk-free!

👉 Try Thinkific for Free